Optimization is not just about writing a pretty title. It is about feeding the robot exactly what it wants to eat.
1. The Priority Fields
- Title: Unigrams and Bigrams. Place main keywords in the first 80 characters.
- Bulleted List: Features + Benefits. Keywords should be naturally woven.
- Search Terms (Backend): 249 bytes limit. DO NOT repeat words. No commas.
2. Indexing vs Ranking
Indexing means you are in the race. Ranking means you are winning.
To check if you are indexed, search "ASIN + Keyword". If you don't show up, you are invisible.